History
effinfo.com was founded in 2003 by Nicolas Bürki, former senior analyst at Giga Information Group (now Forrester).
These days, business and technology see such rapid change that no organization can consistently make the right decisions without expert research and advice.
Leading organizations worldwide use our research and opinions to make Web-related decisions; our documents are regularly among the top 10 most read research documents on ITForbes.com and PcPro.co.uk . We are also consistently quoted on a wide range of IT portals.
Our research offer unparalleled access to Web, Intranet and Portal research specifically geared to the unique needs of executives responsible for their Web applications.
Since the launch of effinfo.com in spring 2004, our online community constantly grows and thousands of business readers benefited from our research articles.
Coverage
effinfo.com provides you pragmatic advice focusing on:
- Usability,
- Web analytics,
- Governance for Web sites, Intranets and portals and
- Web site, Intranet and portal strategy
Mission Statement
Online information that is not accessible due to poor usability, information architecture and navigation is useless. effinfo's mission is to render your business information effective by ensuring that it can be accessed, shared and used for online collaboration to generate more revenue, reduce corporate spending or to improve business efficiency.
Managing Partner North America and Canada - Susan Wiener
Susan brings over 20 years experience in helping executives to develop, communicate and execute sound strategic and organizational plans to support complex technology initiatives. She has had proven success capitalizing on emerging technology trends, having founded an intranet firm in 1992 (bringing it public in 1997) and a collaboration software company in 1998.
Susan was most recently a Vice President at Forrester Research where she held a variety of roles focused on creating and delivering new business offerings related to web site effectiveness and the impact of technology on marketing
In1992, Susan co-founded Cognitive Communications, an intranet strategy, design, and development firm that developed and deployed the first enterprise-wide intranets for clients such as Corning, Xerox, Coca-Cola, and The McGraw-Hill Companies. She led the strategy practice, which provided clients with supporting business processes, content architecture, and Web site governance. Susan also co-founded Do-Able, whose award-winning team-based collaboration software was featured in Fast Company and CIO magazine
Susan is a frequent speaker at international and national conferences to IT and business audiences. She serves on the Advisory Board of the Graduate Center of Marlboro College, which is dedicated to educating technology leaders. Susan holds a B.S. in sociology from Union College in Schenectady, N.Y.
Managing Partner Europe - Nicolas Bürki
Nicolas was a senior advisor at GigaGroup (now Forrester). In addition, Nicolas headed up Giga's Web effectiveness program that helped global companies and non-profit organisations to increase the effectiveness of their public Web sites, Intranets and enterprise portals.
Prior to joining GigaGroup, Nicolas was the technical director of a French consultancy focusing on Internet technology solutions. He set up the consulting activity from scratch by defining the market offerings, building the development team, standardizing the development methodology, and managing the projects.
Previously, Nicolas was as a consultant at Accenture's Centre for Strategic Technology in Sophia-Antipolis. He worked on emerging technology projects to
demonstrate the use of new technologies as business enablers. He also was a presenter on early-adopter Internet workshops for senior business customers.
Nicolas graduated from the Swiss Federal Institute of Technology in Zurich in Electronics Engineering, with a major in telecommunications and networks. He complemented his studies in multimedia data at the Institute Eurécom. Nicolas is fluent in English, French, and German.
